12/03/2020

Posted By: Michael Provvisionato

Simply put, Black Friday 2020 was great for commerce, posting record activity and sales. Here are some key statistics:

$ 270 Billion USD

Is the amount of money that ecommerce generated globally over cyber week, representing a 36% year-over-year increase. (salesforce)

$ 60 Billion USD

Is the amount of money that ecommerce generated in the U.S. over cyber week, representing a 29% year-over-year increase. (salesforce)

31 percent

Average increase in online conversion rate among retailers offering curbside pickup on Black Friday. (adobe analytics)

$ 9 Billion USD

Is the amount of money that ecommerce generated within the U.S. on Black Friday, representing a 22% year-over-year increase. (adobe analytics)

$ 10.8 Billion USD

Is the amount of money that ecommerce generated within the U.S. on Cyber Monday, representing a 15% year-over-year increase. (adobe analytics)

As anticipated, the ecommerce holiday season is having an incredible start, serving as more of a reason why having a strong ecommerce platform is essential in today's market.