12/02/2022

Posted By: Tripti Rijhwani

The Dreaming Code Digital Experience Platform (DXP) allows businesses that don't need eCommerce still to have an impactful digital presence for engaging customers. Companies like medical offices, engineering firms, and others that don't have physical goods need a website to showcase their expertise and capability to embrace the digital age. The platform is a software as a Service (SaaS) and managed, meaning that it handles all of the site's design, technology management, hosting, and maintenance. It allows companies to focus on their business, not constructing and managing website technology.

Important features needed in a DXP include the ability to deliver personalized customer experiences, enable search engine optimization to help find new customers, and make it easy to update new content. The platform also automates customer engagement, allowing companies to connect more meaningfully with their prospects and customers.

Easy to manage and add new content

Dreaming Code has an easy-to-use feature that makes adding and managing website content straightforward. The platform already has simplified website page templates to help provide a robust framework for website structure and make it easy to add text, visual content, and brand design to the website. Content is essential as it is indexed by search engines so that people looking for information about a service or topic get pointed to the digital site.

Dreaming Code offers a content management system (CMS) that stores and manages all web content. It makes it easy to update and add new content ensuring the site is always fresh and engaging. Meaningful content to engage visitors helps them convert. When they connect, they now represent a potential customer and a source of revenue to grow your business. Dreaming Code offers content generation as an add-on to its platform.

Make it easy for customers to find you

The Dreaming Code platform offers a suite of features that make it easy for businesses to connect with new customers and global markets. Search technology has changed the way people seek information. One application of search is SEO, which helps companies optimize their website content and visibility in search engines. It makes it easy for potential customers to find your business and learn more about your products and services. SEO can significantly impact a brand's reach and connect with new potential customers. Dreaming Code has several included and add-on services that aid in getting your website optimized for search engines.

Simplify and automate your engagement

The Dreaming Code platform offers a range of features that make it easy for customers to connect with your company. These applications include appointment scheduling, social media, live chat, and 24/7 customer access.

When visitors want to speak to the company, they can easily connect on various channels available on the website. This feature is accessible through the site, which often means companies no longer need telephones or office hours. The benefits are that it makes the company look responsive and offers the visitor immediate access to resolve questions. It helps visitors with buying intent get 24/7 and direct access to resolve their inquiries.

Conclusion

Building a robust digital experience is vital for any brand, even if you are not directly selling products and services online. By deploying a DXP, companies can connect with their customers online, engage new markets through search, and educate visitors with great content. The right DXP partner and using a managed SaaS platform means brands can focus on running their business rather than technology. Schedule a 30 min assessment with our solution experts to learn how Dreaming Code can scale your eCommerce business.

To learn more about how we can help your business, schedule an appointment with one of our solution experts today.

To learn more about the Dreaming Code eCommerce platform visit: http://dreamingcode.com.