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Posted By: Tripti Rijhwani


Web accessibility is a critical technology solution in the digital world today. Web accessibility makes web content available to all users, including those with disabilities. Brands can achieve this compliance by following the Americans with Disabilities Act Standards for Accessible Design (ADA compliance). The goal is to ensure that people with disabilities can access all electronic information and technology.

Most web users expect that a website they visit will be ADA-compliant, ensuring they are not being excluded or discriminated against due to disability. It is vital for public sector bodies, commercial facilities, and any private entities that receive federal funds, as they must maintain digital accessibility to comply with the WCAG 2.0 requirements.

Web accessibility guarantees that people with disabilities have the same opportunities as everyone else to enjoy employment opportunities purchase goods and services. Web accessibility is a way to deliver a high standard of usability, level the playing field and ensure that no one is excluded from great web experiences.

Why is it important?

By creating a website that is accessible, users can benefit from features such as properly marked-up semantic structure, well-labeled links and images, and the ability to access the same content that all other users do. It helps make the website more discoverable by search engines, and more importantly, it ensures that people with disabilities can access all of the available content. The solution improves the brand's business by allowing them to comply with federal and state laws and provide equal access to all users.

How can we become compliant?

The solution to improving website accessibility can be complex as there are many things to consider. Brands can use accessibility checker software on a website to get a detailed audit report that can be actioned. High-level items that the software evaluates include:

  1. Ensure that the formatting of labels, images, and navigational elements adhere to heading hierarchies and have alternative descriptive texts.
  2. Poor contrast text is another challenge brands can avoid using a color contrast checker when designing the website.
  3. Keyboard accessibility and navigability are also essential, as visually impaired users or users with mobility disabilities may find it challenging to use a mouse or trackpad to navigate the website.
  4. Brands should also consider mobile-first design, as businesses must ensure websites are optimized to accommodate accessibility requirements.
Without remediation, businesses risk litigation, a decrease in traffic, and problems with search discoverability. To make PCI compliance happen, brands best work with software partners like Dreaming Code, who consistently maintain compliance for their products and services.

Next Steps

Web accessibility and ADA compliance are essential steps for any eCommerce brand. It is important to understand the steps needed to make your website ADA-compliant to maintain a successful online presence.

Dreaming Code provides the tools and services to ensure that eCommerce brands are ADA-compliant. The Dreaming Code product and user interfaces are designed with ADA compliance in mind, and our team of experts can provide a comprehensive website audit to detect any issues that may be present. This audit will provide an accessibility score and outline any issues that need to be fixed. Brands can start to fix the problems or advise their partners of the updates required.

Our team of experts understands the importance of ADA compliance and can help you with any questions. If you are an eCommerce brand and have questions about ADA compliance and how it could impact you, feel free to contact us to set up a consultation with us today.

To learn more about how we can help your business, schedule an appointment with one of our solution experts today.

To learn more about the Dreaming code eCommerce platform visit: http://dreamingcode.com.


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