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Posted By: Michael Provvisionato

1. Roughly 50% of American small businesses do not have websites.

Simply put, this is unacceptable! By not having a website, you are turning away over half of potential customers, not to mention expansion opportunities into different regions and countries. All businesses, regardless of their sector should have a website to, at the very least, display a brand image online.

2. 65% of in-store customers look up price comparisons before buying a product.

If you look around your store, you will surely see customers on their phone price checking a product. This is one of the many reasons that it is essential to have a strong online presence and website!

3. Roughly 2.86 website visits convert to purchases online.

While reaching the right people is essential to driving sales, it is also a numbers game. Having strong social media accounts and online advertisements are very helpful in getting website visits. Once prospects are on your website, it is the job of a strong website experience to keep them there and turn sales.

4. 69 percent of online shopping carts are not purchased.

A strong website design and purchase inceptives are crucial is reducing this number and turning sales.


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